Three Tips for Best Flyer Printing in Las Vegas
Whether you’re promoting an event or dazzling customers at a Las Vegas trade show, a well-designed flyer is an essential marketing tool. In the age of thumb drives and everything digital, a flyer can be a solid connection between your brand and a customer but only if’s an attention-grabbing product in and of itself.Keep it short. We all got various degrees of attention deficit disorder. If your customers can’t figure out what the flyer is about within the first two seconds, they won’t bother to read all the copy. Fire your copywriter if they delivered an essay as opposed to a catchy tag line. The purpose of a flyer is not to discuss every intricate detail. It’s to pique a potential buyer’s curiosity and to make a statement that would resonate with them. When in doubt, say with just a few words, a picture and a website. Use lists. Benefits, new items and services, or any key differentiators are easier for a potential buyer to digest if they’re formatted in a list. It grabs attention and goes straight to the point. It works even for the ADD-prone. It heightens the chances that at least one item would resonate with them and make the deal. Stick to under ten items to avoid the risk of overwhelming them with information.
Go with a creative shape. Drop Inn hostel, for example, did a successful flyer campaign with their O-shaped flyer, which informed recipients that the hostel has dropped the vowel O and will be happy to reward guests who returned it, as in the flyer shaped as O, for a special rate. The shape, of course, should go with the overall brand theme and reinforce the brand message. Don’t want to go too crazy? How about just picking a different fold for a catchy look?
Print Flyers for Las Vegas EventsAt Las Vegas-based Jackpot Printing, we can help you put your vision into a flyer that rocks. Same day, next day and other delivery options are available. If you need your flyers for an event in Las Vegas, we can deliver them directly to your site to save you shipping and storage. Print-ready artwork should be at 300 dpi. See our art guidelines and free templates. Ready for action? Let’s get you free quote.